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Hyundai move from Baboons to Kids to test quality

Hyundai let a troop of 4 & 5 year olds loose on an i30 to test quality Last year, Hyundai let a troop of 40 safari park baboons loose on an i30 to see if, left to their own devices, they could trash Hyundai’s very well bolted together (just ask Martin Winterkorn) i30. It was a clever way to demonstrate that the i30 doesn’t just look good, but is made of a bit more than recycled baked bean cans and Fairy liquid bottles. The i30 came through the baboon test with flying colours (even the company tasked with cleaning it up after the baboons commented on the story that they were impressed by how unscathed the i30 was), but Hyundai has now come up with a quality test that makes the baboon adventure look like a walk in the (safari) park.

Volkswagen designer gets 2011 lifetime achievement award

Volkswagen Group designer Walter de'Silva was chosen for this year's Lifetime Design Achievement Award at EyesOn Design, which ran over Father's Day weekend in the Detroit area. About 260 invitation-only vehicles were in attendance at Sunday's car show on the grounds of the Edsel & Eleanor Ford House in Grosse Pointe Shores. They were chosen based on this year's theme of "Designing for the Future." Only car designers who have previously won the Lifetime Design Achievement Award were allowed to vote on a winner for 2011.

VW BlueSport Concept moves nearer to reality

We reported last week on the VW BlueSport Concept, a relatively economical 2 seat roadster, which VW unveiled at the Detroit Motor Show. We said then that if we were VW we’d be pressing the start button as soon as possible, and reports seem to indicate that that is exactly what VW are hoping to do. The secret to the success of the BlueSport will be the ability of the VW Group as a whole to find three platforms within its setup that can produce viable models based on the BlueSport Concept.