Dee Zee Dz371233 Stainless Steel; Side Steps; 3 In. Round; Cab Length on 2040-parts.com

First Sight: Qoros 3 Sedan, Wagon and Cross Hybrid

'Drive New Answers'. That's the tagline for the all-new Qoros brand, a company set to take the European world by storm and shake up the status quo doing so. With an in-house modular platform, hybrid drivetrain and team of big hitters behind the company scenes there's plenty of reason to take this Chinese-Israeli joint venture very seriously indeed.

Laurence Fishburne reprises Morpheus role for Kia Super Bowl ad

When we drove the Kia K900 recently, we asked, “Do buyers in the BMW 5-series/Mercedes E-class/Audi A6/Lexus GS class want a prestigious nameplate as much as they want radar adaptive cruise control?” In Kia's new Super Bowl spot starring Laurence Fishburne, Morpheus says yes. The Korean automaker's snatched up the erstwhile voice of Cadillac to reprise his beloved character from the "Matrix" trilogy in the hope of suggesting that reality is mutable, luxury isn't about nameplates, and the K900 will open your eyes to a world of improbable possibilities. Despite the explosions, melting dinner utensils and airborne automobiles of the ad, we actually preferred the making-of video released at the same time as the Super Bowl clip, which you can watch below.

Creapole: creating the next generation of creative designers

As the automotive industry continues to look towards other design disciplines for inspiration and ideas, French design school Creapole is increasingly well positioned to cater for their needs. While relatively small, Creapole's range of courses – which as well as Transport Design includes Product Design, Fashion, Art Design, Visual Communication, Movie and Video Game Animation, and Interior Architecture – gives its students experience in a broad range of creative media. The foundations of Creapole's success lie in its hands-on approach not only to teaching, but also to the tools used by its students.