Dei 010480 Cell Saver - Battery Insulation Kit on 2040-parts.com

Drink-drive advert breaks new ground

A NEW TELEVISION ADVERT to warn of the dangers of drink-driving is the first ever to deliberately use a drunken presenter. In the advert, an actor who was recorded the evening before having taken several alcoholic drinks is heard to slur, stumble and giggle as he tries to describe how is body feels in reaction to the alcohol. However, the film shows the same actor the next day when he appears sober but his body is still dealing with the alcohol.

Audi says U.S. will get clean diesels at a premium

Audi CEO Rupert Stadler says American consumers will get more clean diesels--but they will pay a premium for them. “I think the problem is that we don't really have an honest discussion,” Stadler said in a press roundtable at the auto show here. “There is a very, very high level of investment, and nobody today knows if the return will come,” he said.

Simple Rule: Technology Costs

Close your eyes. Imagine you're at the turn of the 20th century. A favorite broadsheet tells you that these new-fangled automobile gadgets are dangerous rattle traps that foul the air and that they are singularly profound failures!