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Dodge to stop Viper production next July, new car set for 2012

The future of the Dodge Viper came into focus on Wednesday during Chrysler's strategy briefing for media and analysts. Ralph Gilles, recently named chief of the Dodge car brand, said that production of the current Viper production will cease at the end of next July. The final 500 cars have been earmarked to be special vehicles, Gilles said.

Fiat 500L: Now it’s the ‘Fatherhood’ video

Fiat has followed up their viral ‘Motherhood’ video for the new 500L with a new version to balance the gender bias – ‘Fatherhood’. That was because Fiat managed to tap in to the woes of parenthood (or, more precisely, motherhood) with a bit of a hip-hop ditty by a vexed young mother, bemoaning the changes motherhood has wrought on her life. It was a clever bit of marketing to target grown-up lovers of Fiat’s funky little 500, with the family sized version of their favourite car offering solace for a very different lifestyle.

Aston Martin puts on a show for the Lord Mayor

Aston Martin puts on a show for the Lord Mayor The weather on Saturday was wet and miserable, but that didn’t stop the annual Lord Mayor’s Show in London going ahead, complete with a selection of Aston Martin’s finest. The Lord Mayor’s Show happens on the second Saturday in November every year, and has for 477 years followed the same route  - even throughout World Wars – as the City of London celebrates the inauguration of a new Lord Mayor. This year Aston Martin was asked to take part by the The Worshipful Company of Coachmakers and Coach Harness Makers of London – an apt invite for Aston’s centenary year – and Aston Martin responded with a decent turnout of models.