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Audi delivers R8 V10 to originator of #wantanR8 hashtag

Audi R8 V10 - a gift for the day for a dose of Twitter love The Marketing world is changing fast, with online reporting and social media fast relegating traditional print media to the dustbin of history. And if you want a lesson on how to make social media work in the car world, you could do a lot worse than look at Audi’s recent efforts. Audi started using hashtags (that’s a little phrase preceded by the hashtag and used on Twitter) in its adverts for the Superbowl last year, which is a good way to get topics trending on the Twitter social media hub.

BAC Mono

Another name to emerge amidst the numerous English niche manufacturers, are Briggs Automotive. Taking the fight to cars like the Aerial Atom and Caparo T1, the BAC Mono is a lightweight carbon fiber tubbed single seater, proving that once again less is more in terms of performance. Boasting a kerb weight of just 540kg, the single seat ‘ultra high performance, road legal sports vehicle' was produced using race-bred technology in order to deliver a purist driving experience.

Audi announces 2015 A3 pricing

The last A3 we drove, an Irish-spec model with cloth seats and a 1.4 TSI engine paired with Audi's S-tronic twin-clutch gearbox, retailed for $54,495. Thankfully, American buyers won't face that sort of out-the-wazoo payment when the new sedan arrives early next year. Audi's announced a price that takes a direct shot across the bow of rival Mercedes-Benz' CLA: $29,900.