Denso 210-4197 Remanufactured Alternator on 2040-parts.com

Behind The Scenes: Hot Wheels Design Studio [w/Video]

Hot Wheels' vice president of design Felix Holst has spent some time chatting to Cool Hunting about the brand's design philosophy at its Design Studio at Mattel's headquarters in El Segundo, California, in a new video. According to Holst Hot Wheels has evolved from being focused on muscle cars and V8 engines to being all about technology as a reflection of the new generation they're designing for.  He explains the benefits of designing over 240 vehicles a year that aren't limited by rules and regulations, saying in a studio that's driven by pushing the boundaries, it's a question of just how wild they can get.  The video really captures not only the men's passion for their jobs but the fun they have doing it. Small wonder Holst says he'd never go back to car design, and reveals the studio is packed with qualified car designers who chose Hot Wheels over conventional jobs in the industry.  We also hear from Hot Wheels Car Maker's designer Julian Payne, who explains how the new Car Maker – which gives you the chance to mold your own custom Hot Wheels at home – works.

MINI Highgate Convertible – yet another ‘London’ MINI

It's yet another special MINI - the MINI Highgate Convertible MINI has revealed their third ‘London’ MINI in quick succession - the MINI Highgate Convertible – as London 2012 approaches. We all know MINI like a special edition or three. And usually they manage to spread them out a bit.

Audi unveils new A3 interior at 2012 CES

Audi has revealed the interior of the next Audi A3 at the 2012 Consumer Electronics Show in Las Vegas... And what should I know about the insides of the new Audi A3? The interior of the A3 was unveiled at the Consumer Electronic Shows (CES) in Las Vegas, where there was lot of technical talk about plug-in modules and dual-core processors, but what you need to know is that the new A3 ushers in Audi’s next-gen modular infotainment platform.