Denso New 586863, 281-0107 on 2040-parts.com

New Mercedes A Class #YOUDRIVE advert plugs in to X Factor

Mercedes are continuing some innovative marketing for the new A Class with the #YOUDRIVE campaign launching during X Factor. That must have worked to a degree – certainly as far as the Twitter aspect goes – as Mercedes is having another outing with another hashtag – #YouDrive – and a new marketing campaign for the A Class where viewers ’control’ the advert they’re seeing. Mercedes is kicking off the #YouDrive campaign during X Factor next Saturday (5th October) with a three part story featuring the tale of a young music star trying to get to a secret gig the authorities want to close down (Germans advocating the defying of authority?

Aston Martin’s 2015 Lagonda saloon revealed on way to Oman

By Tim Pollard First Official Pictures 29 August 2014 08:13 Aston Martin’s wedgy new Lagonda super-saloon was flown to Oman for testing this week, affording us this fresh look at the Middle East-only four-door. Oman Air publicised its role in transporting this prototype out to Muscat ‘as part of its early testing programme.’ We hope it travelled first class; the Lagonda will only be offered on sale to its wealthiest clients in the region. It’s only one month since Aston Martin confirmed the Lagonda project and issued a solitary teaser image of the saloon, side-on and shrouded in shadows.

Le Mans (2010) – RESULT

Aston Martin at Le Mans 2010 - 6th Place The expectation was that Peugeot would dominate the 2010 Le Mans. But they didn’t. Up until the half way stage it looked likely that Peugeot could pull off a win, but the Peugeot 908s faded and reliability issues ended the hopes of all the Peugeots.