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CDR Insight Quarterly – Q1 2013

Car Design Research Insight Quarterly – Q1 2013 Independent consultancy, Car Design Research's 'Insight Quarterly' looks at the latest trends in the automotive design world and beyond, four times each year. Currently distributed to a handful of their design contacts in the industry, we'll be running these quarterlies to highlight the latest trends and insights from a firm who work regularly and closely with the design groups of many major OEMs. In this year's first Insight Quarterly, the team highlight the notion of 'designing for export'.

Car manufacturing halted in Japan

Nissan cars awaiting export wrecked by Tsunami In the wake of the devastating earthquake and Tsunami that struck Japan last week, the domestic car industry has ground to a halt. Honda, Toyota, Nissan and Mitsubishi have all now said they are halting all production until at least Wednesday in order to allow time to address damage, and to allow staff to make contact with family in affected areas. But it’s not just the damage to plants that’s the problem.

Land Rover Performance Brand mooted

Range Rover Performance Brand looks likley When you think of Land Rover the first thing that springs to mind is off-road ability. Once that’s registered you tend to think of Range Rover too, and that means luxury. But ‘Performance’ and Land Rover don’t really spring to mind.