Dorman W37584 Drum Brake Wheel Cylinder, Rear-left/right on 2040-parts.com

Name game: Analysis predicts vehicle brand based on first name

Here's something to fill your mid-afternoon break. MoneySupermarket.com, a site in the U.K. that compares everything from insurance to travel, analyzed 17 million car insurance searches on its site to come up with a list of cars people are most likely to drive based on their first name.

Volvo drops plans to compete in the luxury F-Segment car market

In fact, at the Shanghai Motor Show in 2011, Volvo delivered the Concept Universe car which we all though was pointing the way to what could be a Volvo S90; Volvo’s luxury car for Chinese plutocrats. It sported a rather strange ‘East meets West’ design language with a very odd nose and lots of curves, and it wasn’t exactly showered in plaudits. But that didn’t stop Volvo coming back at Frankfurt in 2011 with an altogether more convincing concept – the Volvo Concept You – that sported a much clearer vision for a future luxury Volvo.

Fiat 500L: Now it’s the ‘Fatherhood’ video

Fiat has followed up their viral ‘Motherhood’ video for the new 500L with a new version to balance the gender bias – ‘Fatherhood’. That was because Fiat managed to tap in to the woes of parenthood (or, more precisely, motherhood) with a bit of a hip-hop ditty by a vexed young mother, bemoaning the changes motherhood has wrought on her life. It was a clever bit of marketing to target grown-up lovers of Fiat’s funky little 500, with the family sized version of their favourite car offering solace for a very different lifestyle.