Dragy Motorsports Gps Performance Box Drg69 on 2040-parts.com

Jaguar moves advertising to start-up agency – Spark44

Jaguar moves its advertising to Spark44 Advertising in the car world – actually, any world – is moving faster than it ever has. The Interweb has changed the established dynamic so much that traditional advertising - and traditional advertising agencies – struggle to know how to operate. Print advertising for car makers makes much less sense than it ever did, even though many cling to it like a comfort blanket.

MG Rover – Serious Fraud Office (SFO) to investigate

The Rover 75 Coupe - one of MG Rover's last big ideas before its collapse in 2005 MG Rover was bought from BMW for the princely sum of £10 after BMW had had enough of trying to make a viable company out of a business that was still undermined by the woes – and attitudes – of the British Leyland years. That £10 purchase price also came with £425 million in loans from BMW, so MG Rover had a chance. But the collapse, and the subsequent sale of the rights to the MG trademark to SAIC (Shanghai Automotive Industry Corporation), brought accusations that the ‘Phoenix Four’ – Directors and owners of MG Rover – has acted fraudulently when it was revealed they had acquired more than £40 million in pension rights, salary and assets in the intervening five years between purchase from BMW and collapse.

Sergio bows at Pininfarina Tribute Rally

Pininfarina showed its Sergio barchetta concept at an event in the UK last week where the main aim was to set a record for the largest number of Pininfarina cars gathered in a single location. As Autoweek went to press, the total was nudging towards 200, an early audit of the delectable selection of machinery arranged on the lawns around Hurtwood Park Polo Club suggesting at least 180 cars with more still to report. “We're hoping to get over the magic 200, but will have to wait and see,” said Gary John on behalf of the organizers, Brokersclub.