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Video: Jaguar's Julian Thomson on the importance of design values

Jaguar's Head of Advanced Design, Julian Thomson, appeared at this month's PSFK Conference in London giving a talk on design values. Thomson's talk, ‘Concepting Dreams, Making Reality Happen', dealt with questions of creating a design story as well as how Jaguar uses the value of its heritage while keeping things original and new. Thomson – the man behind the 2010 C-X75 and the recently revealed F-Type – said, "You can't get a good design story if you don't look at your heritage, where you came from, where your values came from." He went on to discuss the ‘sad years of Jaguar', from around 1968 to 2004 where Jaguar was too timid to develop and "essentially made the same-looking car." He put this down to a reluctance on Jaguar's part to move too far away from its successful models and, quite interestingly, because "not only did we start doing market research, we started asking Americans what they wanted." Watch the full video on the left.

Noble Fenix Supercar – First Photo

The first picture of Lee Noble's Fenix Supercar Back in November we brought you news of eponymous supercar maker Lee Noble’s return to the world of high performance cars with his new company – Fenix Automotive. Lee had left the company that bears his name, but was obviously itching to get back to the fray with a car that reflects the great Noble’s of the past – including the very successful M12. The old Noble company has headed upmarket with its latest offering – the Noble M600 – but Lee intends the new supercar from Fenix to be a more affordable proposition – around £70k.

New Jaguar XE: More Ingenium engine details (video)

Jaguar XE 2.0 litre diesel Ingenium engine – from 99g/km Unlike the new Land Rover Discovery Sport – which makes do with the current outsourced 2.2 litre diesel engine – the new Jaguar XE is getting JLR’s all-new range of Ingenium engines from launch. Now, with the proper debut of the XE just a week away, Jaguar is happy to share a bit more detail on the XE’s new engines. Built at Jaguar’s new engine plant – in which JLR has invested £500 million – the new Ingenium engines are a clean-sheet design, as light and efficient as possible and capable of delivering an impressive blend of power and torque.