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Subaru XV gets another price cut – down by £2300 across the XV range

Mon, 01 Jul 2013

The Subaru XV (pictured) gets a price cut of £2,300 across the range Over a year ago, Subaru launched the new XV in the UK with a starting point of £21,995, Which was decent value for an able Crossover/SUV. But by May of 2013, Subaru had decided there was room to play with the XV’s price – or at least on the 1.6 litre petrol version – and they announced a £1300 price drop for the entry-level petrol XV. But now, just six weeks later, Subaru has decided that the weakening Yen has given them more room to manoeuvre on price and have announced they’re cutting prices across the whole XV range by £2300 (which actually means £1,000 off the new price for the 1.6 litre petrol).

Merc to revive straight six, plus 4cyl and smaller V8s

Tue, 25 Oct 2011

Mercedes has just signed off a new engine family which will see most full-sized Mercs in future run four-cylinders, downsized V8s and… straight sixes. A friendly Mercedes engineer recently met CAR to disclose the engine plans for future models, including the surprise disclosure that Merc plans to switch to straight sixes, like its rivals over in Munich.  It's fair to say I almost choked on my breakfast croissant when I found out the details of the next MB engine generation which has just been signed off for release in 2015. Mercedes' future four-cylinder engines Again, there will be a family of new low-cost fours, and the big-bore V8s will be replaced by a series of downsized turbocharged 4.0-litre units.

Kia turn to consumer reviews to drive the brand

Wed, 09 Jan 2013

Kia is launching a brand awareness campaign in the UK with the main focus being on over 3000 consumer reviews on the Kia website. It looks like Korean twins Hyundai and Kia are both going to be concentrating on building the value of their brand in 2013. Yesterday we learnt that Hyundai are to focus on brand building in 2013 rather than chasing big sales increases, and today Kia has revealed it is following a similar path with a new marketing campaign built round consumer reviews of Kia cars.