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An Audience with Syd Mead at CCS

"Visual futurist and concept artist." Like some sort of Transformer, those words combine to create an ideal job description for many an industrial designer. With the world of design becoming more varied, and our jobs becoming more demanding of diversity, it's no surprise that many of us venture into adjacent professions. Industrial Design has adapted especially well recently to Hollywood, bringing our experience to recent films like Avatar and Prometheus, but the trend actually goes back several decades.

Chevrolet WTCC Ultra concept

Chevrolet has released a sketch of their WTCC Ultra concept that will be unveiled at the Paris Motor Show in three weeks. Styled by Ewan Kingsbury of GM Australia, who also worked on the Holden Torana, the concept was further developed in Europe to produce a fully working prototype, while the engine comes from Korea and the body from Japan. The international collaboration demonstrates the breadth of GM's resources, and has resulted in Chevrolet's vision of a new generation of World Touring Cars.

Fiat 500L gets a helping hand from P Diddy (video)

Sean ‘Diddy’ Combs gives Fiat a helping hand with the 500L Fiat has done well to convince a trendy section of American car buyers that the Fiat 500 is a funky, cute and desirable runaround – especially if you live in the city. But having effectively put all their eggs in the 500 basket, they have the problem of convincing sceptical US car buyers that the much bigger Fiat 500L is an appealing – and much more practical – proposition for families. So Fiat has enlisted Sean Combs (P Diddy, Puff Daddy, Diddy or whatever moniker he’s using this week) to give the Fiat 500L a bit of much needed profile.