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Hyundai ix35 makes it to Harrods

The Hyundai ix35 makes it to a Harrods window display We’re not too sure whether we should take the news that the Hyundai ix35 will take pride of place in one of Harrods’ Brompton Road window displays is indicative of the progress Hyundai has made in the last couple of years, or it’s the new owners’ policy to show its visitors what the proletariat are driving these days. Whichever it is, there will be a top of the range Hyundai ix35 Premium in dazzling white strutting its stuff – well, sitting in the window anyway – in one of Harrods’ window displays for the whole of this week (w/b 7/6). This whole ‘Hyundai in Harrods’ is a bit of PR flim-flam to get some headlines and copy (see, it works) but it does show just how far Hyundai has come.

Car giant starts recruitment phase

CAR GIANT Jaguar Land Rover has started recruiting for the first phase of 1,700 new jobs to support production of new vehicles. The company said 500 production staff will be taken on as part of expansion plans at its factory in Solihull, West Midlands. The carmaker is investing £1.5 billion in the UK and plans to increase its workforce at Solihull to almost 8,000.

First Sight: Mercedes-Benz S-Class W222

It was one of the more memorable automotive events this year, and the massive thunderstorm only added to the drama. Last night Mercedes-Benz launched its new S-Class sedan in the delivery hall of Airbus in Hamburg and Car Design News was there to get the low-down on this eagerly-awaited limo. Context was fittingly provided by an A380 lounging in the background as the current lineup of Mercedes-Benz escorted Benz's big boy onto the stage, amidst artificial fireworks and real thunder and lightning.