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Try a prestige car from Europcar before you buy. Or you could just go to a dealer.

You can hire a BMW 5-Series (pictured) from Europcar before you buy It’s always good to have a promotion to get punters through the door, but the latest PR promo from Hertz does seem to have a very visible flaw in its logic. According to Europcar – the leading car hire company in Europe, don’t you know – the best route for trying out a new prestige car before you buy is to give them a call and book a day or three in the cars of your choice. Europcar say you can have anything from a 4×4 to a luxury saloon and performance cars, with the suggestion you can pit a Mercedes SLK against an Audi TTS or check out the differences between a new E-Class or new 5-Series.

Hyundai integrates Smartphones in to their cars

Hyundai is harnessing the power of the Smartphone to make in-car information and driver settings integrate seamlessly. For those of us old enough to remember the first mobile phones – and the first home PCs – the realisation that we’re all walking round now with Smartphones that have more processing power than it took to put a man on the moon is almost mind boggling. Sadly, most of us use just a fraction of the capabilities of our phones, but the fact we have all that clever tech tucked in our trouser pockets gives car makers the opportunity to harness it to provide more functionality for their cars.

Mercier-Jones Supercraft: the world’s fastest hovercraft

Claiming a “world first” is quite easy. Simply make an extremely niche vehicle, cram as many words into its description as possible, then you can claim pretty much anything. Take the Mercier-Jones Supercraft - “the world’s first luxury high-performance hovercraft”.