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Chrysler unveils new ads to follow 'Halftime in America' campaign

A quartet of 60-second spots from the Chrysler/Fiat group launching this weekend comprises the next installment of the automaker's campaign that began famously during the Super Bowl with the two-minute "Halftime in America" commercial. Or, as Chrysler terms it, this is "the second half." The spots, all the work of ad agency Wieden & Kennedy, Portland, each aimed at a different company brand, are themed to the same "hope and encouragement" message delivered by Clint Eastwood in the campaign's first incarnation and continue the spirit of the "Imported from Detroit" motto. You can watch the ads at www.youtube.com/chrysler.

Beijing motor show: China means (auto) business

By Guy Bird Motor Shows 22 April 2008 05:34 Only a fool wandering around this week's Beijing motor show would still dismiss China as some also-ran automotive market full of rip-off designs and outdated ‘new’ cars based on old Western designs. While all of those clichés were still in evidence at the Chinese auto show, the copycat mentality is much less obvious than even a year ago at last year's Shanghai show. And every western car exec CAR spoke to was in awe of the upward sales trajectory that means China is still the place to do business in 2008.Yes, there are still some odd automotive fish, usually small ‘three-box’ saloon in shape such as the Chinese market only Citroen C-Elysee and the VW Lavida (a Jetta/Bora Plus car with less style).

Volkswagen Touareg R50

By Ben Pulman Motor Shows 15 October 2007 12:42 Let me guess…some fuel-guzzling, turbocharged behemoth? It might be a diesel, but yes, it’s still all of the above. Ths is VW’s new R50 and it’s the latest car from VW Individual, the same engineering group responsible for the Golf R32, Passat R36, and the Bluemotion range, including the Polo.