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Toyota and Mercedes-Benz are top global car brands

Toyota & Mercedes-Benz are the Top Global Automotive Brands 2011 Interbrand, a branding consultancy, delivers a report on the world’s brands every year, and in 2011, despite recall woes and the devastation of the Japanese Tsunami, Toyota leads the automotive brands, with luxury car maker Mercedes-Benz just behind. Interbrand uses three measures to gauge how effective a brand is – performance of branded product, the brands ability to secure earnings and the role of the brand in purchasing decisions – to come up with a chart of the top 100 world brands. At the top of the tree are companies like Coca Cola, IBM, Microsoft and Google, but car brands do well with Toyota, Mercedes-Benz, BMW, Honda, VW, and Ford all making it in to the top 50.

BMW X6 show debut

By Gavin Green First Official Pictures 14 January 2008 01:34 Affluent German makers now try the shotgun rather than the sniper’s approach to new model sectors – fire enough speculative models out into the market, and some are sure to hit the target. We’ve had sports activity vehicles, urban activity vehicles and just about every other type of crazy crossover as carefully focused as a blunderbuss. Now BMW invents yet another niche – the sports activity coupé.

Wraps come off revised Touareg

VOLKSWAGEN has announced prices and specifications for its revised Touareg, ahead of the SUV hitting the showrooms in November. Priced from £43,000, two versions of VW’s 3.0-litre V6 diesel engine will be offered, while the inclusion of an eight-speed auto gearbox has resulted in the entry level 204 horsepower variant emitting just 173g/km CO2 – 11g/km less than before. On the outside, the new Touareg features revised bumpers and grilles, new alloy wheel designs, new colours and bi-xenon headlights as standard.