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Professional designers create US icons of tomorrow on CCS' Cultural Immersion Workshop

This year's College of Creative Studies' Cultural Immersion Workshop saw 10 design professionals from Asia – seven of which had never been Stateside before – tour the Midwest on a cultural exploration mission as they sought to provide a fresh perspective on American car culture... in just 27 days. This trip provided the foundation for the innovative concepts that were unveiled at the college on 16 August.

SAIC wins LA Auto Show Design Challenge

China's SAIC, the parent company of Roewe and MG brands (yes, Morris Garages and what used to be Rover), took the top spot in the LA Auto Show Design challenge with its Mobiliant Concept, beating other contestants like BMW DesignworksUSA, Subaru, Mazda, Changfeng, Quoros, and others. The theme for this year's challenge at the LA Auto Show was "Biomimicry & Mobility 2025: Nature's Answer to Human Challenges." Entrants were directed to propose design concepts that integrated the concept of biomimicry into transportation concepts. Quite a challenge and quite an open theme, especially when you consider that last year's theme was pretty straightforward: "Highway Patrol Vehicles in the Year 2025." In 2012 the Subaru SHARC concept took the top prize.

Mustang named favourite classic

THE FORD MUSTANG has been voted Europe’s most wanted classic car with 37% of those polled saying they would love to have the American sports car in their garage. "Ford Mustang is more than a car, it’s the freedom of the open road and the spirit of performance driving," said Roelant de Waard, vice president, Marketing, Sales and Service, Ford of Europe. "Mustang has been a fundamental part of global automotive culture for almost half a century and is one of the world’s most recognisable vehicles." Launched in 1964, Mustang became an instant sensation and inspired millions of people.