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Toyota FT-CH Concept – a new ‘Small & Sporty’ Toyota Prius

The Toyota FT-CH Concept - a stumpy Prius Toyota held a 25 minute press conference this morning at the Detroit Motor Show to tell the assembled throng of journos that it’s going to make lots of Hybrids. Once everyone picked themselves up off the floor after the shock of that revelation, Toyota went on to say that the Toyota FT-CH Concept they were unveiling was a look at the future of Toyota’s hybrid cars and would be part of an extended family of Prius models. Will we ever recover from such shocking revelations?

Land Rover and Bowler formalise Brand partnership – but no Land Rover stake in Bowler

Land Rover has formalised a brand partnership with Bowler Motorsport, makers of extreme off-road vehicles. Bowler has been making off-road rockets powered by Land Rover for over twenty years and has, during that time, enjoyed a fair bit of support from Land Rover. But now that less formal arrangement has been properly formalised with a brand partnership.

Ferrari celebrates 8 million Facebook Fans with a 458 burnout

Ferrari Facebook 8 Million Video More celebrations by car makers hitting social media milestones, this time Ferrari celebrates 8 million Facebook fans with a 458 burnout. We do wonder how long the latest car maker PR stunt of celebrating social media milestones will continue, but if it gets coverage – like this – the answer is probably that it won’t stop – ever. Yesterday we had AMG celebrating a rather small 2 million YouTube views with a blat in a C 63 AMG Coupe round Laguna Seca, and today we get treated to a Ferrari 458 Italia strutting its stuff to celebrate a far more significant 8 million Facebook Fans (or should that now be Facebook ‘Likes’?).