European Car Magazine Old Vintage January 1998 on 2040-parts.com

Suzuki loses the American Dream, dies an unloved death on our shores

On Nov. 5, 2012, the American Suzuki Motor Corp.filed for bankruptcy and announced that no more Suzukis will be sold in America—not now, not ever. (Unless someone has the Bricklin-like foresight to import Wagon Rs to our advanced civilization in, say, 50 years.) And with that news, the Stateside automotive journalists filed their respective stories, drove home and sat on the couch to twiddle their thumbs.

Michelin Challenge Design 2010

The Michelin Challenge Design is an innovative and progressive way for Michelin to actively support the automotive design community. The program finds its inspiration from Michelin's corporate mission of providing better and safer mobility for the future. The international design competition, now in its ninth year, offers participants from around the world a forum to share their passion and ideas.

“Where is the sustainable vehicle design?”

The notion of a 'new paradigm in car design' was a theme running through talks by five panelists at London's Royal College of Art last week, who debated "Seriously now, where is the sustainable vehicle design?" Despite disparate backgrounds, there was broad agreement that a truly sustainable form of personal transportation is unlikely to come from an established automotive firm any time soon. Panelist Rob Holdway of Giraffe Innovation was most vocal in his approach to the subject, saying "Frankly, I think the car is unacceptable - we hear a lot about the sustainable car, but I don't think there is such a thing as a sustainable car". The audience - made up mainly of RCA students - also heard from Nico Sergent of Riversimple about how the company's seven-point business model, and its open source strategy, incentivized the company to build a truly sustainable car and mobility package that the current auto model simply doesn't allow.