Evinrude Johnson Connector 5030760 on 2040-parts.com

Jaguar ‘How Alive Are You?’ Marketing campaign launches

Jaguar Alive Marketing Campaign Launched Jaguar are launching a new global marketing campaign for the Jaguar Brand – run by Spark44 – focusing on Jaguars as  ’instinctively rewarding performance cars’. Jaguar are launching a new global marketing campaign to convince car buyers that they produce the most appealing range of drivers’ cars…in the world. The Jaguar ‘How Alive are You?’ campaign has been put together by Jaguar’s Spark44 Advertising Agency (which Jaguar Land Rover part own) which aims to show Jaguar in a modern context.

2013 Subaru Forester: Price from £24,995

The new 2013 Subaru Forester, which debuted at the Los Angeles Auto Show in November, will cost from £24,995 in the UK for the Forester 2.0D X. Those improvements for 2013 include new bumpers and a bigger crease down the side, some new alloys and more toys, like a new Infotainment centre and a SatNav with reversing camera. But the big news is that the new Forester gets a new engine option too, a new 2.0 litre turbo petrol good for 240PS which should make the Foresters ‘last forever’ appeal more enticing when you can have fun forever too.

Henrik Fisker wants to buy back Fisker

The resignation of Henrik Fisker in March from the eponymous company he worked so hard to build in to a credible ‘Green’ car company precipitated the meltdown of Fisker, which now stands on the edge of bankruptcy over $171 million owed to the US government. But Henrik Fisker has a plan. He’s teamed up with Hong Kong billionaire Richard Li – a Fisker investor – to try and buy the US government debt and save Fisker from being crushed by bankruptcy.