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Ford gains ground in customer perception

The Ford brand gained ground in consumers' minds this year as Toyota slipped, though the Japanese juggernaut still leads the pack by a slight margin. Over the last two years, Ford climbed 35 percentage points while Toyota dropped 46 percentage points, according to the latest survey from Consumer Reports. During this time, Ford (144) moved within three points of Toyota (147).

Ford F-150 SVT Raptor gets turned into 'The Beast'

Looks like we've got ourselves a good ol' fashioned truck horsepower war brewing. Hot on the heels of the debut of the Chevrolet Silverado-based Reaper by Lingelfelter and the Callaway-tuned Chevrolet Silverado, German tuner Geiger has brought out their version of the Ford F-150 SVT Raptor dubbed "The Beast." Apparently, the company felt that the standard Raptor just didn't produce enough power, but their take on the already mental truck is slightly different from Hennessey's approach. Geiger has added a 2.9-liter supercharger to the 6.2-liter V8, bringing the horsepower output up from 411-hp to 572-hp.

Ford asks Web-savvy Americans to test the Fiesta

Ford Motor Co. wants to use social networking sites such as Facebook to generate buzz for its new Fiesta subcompact. But it will rely on company outsiders to get the early word out.