Ferrari 1984 Testarossa Sales Brochure Prospekt 329/84 on 2040-parts.com
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Ferrari plans to sell fewer cars in 2013
Wed, 08 May 2013Ferrari boss Luca di Montezemolo has announced an unusual plan for the Prancing Horse: to sell fewer cars in 2013 than the 7000 it delivered in 2012. Speaking in Maranello, di Montezemolo stated that 'this is a far-sighted decision to strengthen our brand equity, from what I learned from Enzo Ferrari… We must resist people who say the competition will benefit from us making fewer cars… When others penetrate our markets, we are happy to meet this challenge.' Is Ferrari mad to chase fewer sales? It is not the first time that Ferrari has decided to limit supply: 'In 2003 we did the same,' explains Montezemolo.
Designers dress up Mini Cooper
Tue, 03 May 2011Canadian design duo DSquared2 has released initial sketches of the Mini Cooper Countryman it outfitted for this year's Life Ball, which is on May 21 in Vienna, Austria. Each year, the small-car maker commissions designers to dress up a Mini to be auctioned off at the Life Ball, which donates proceeds to the fight against HIV and AIDS. The “Red Mudder,” as the car is called, is branded with a maple leaf on both doors and a DSquared2 logo on the front shield and wheels.
Ruf XL: A longer Porsche Panamera for the Chinese market
Wed, 18 Jan 2012The Chinese love their rear-seat legroom. The workhorse of Shanghai taxi fleets is an extended-wheelbase Volkswagen called the Santana; think 1980s Quantum with longer rear doors. Audi's Chinese division designed and builds a long-wheelbase version of the last-generation A6.