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Nissan to alter design philosophy to attract females and younger buyers

Nissan will transform its design philosophy in an attempt to reengage with its female and younger buyers, the carmaker's director of Global Upstream Planning Rachel Nguyen has revealed. Speaking at the Nissan 360 event in the US, she announced Nissan is planning new gender-specific concepts to explore what women expect from their vehicles. "When we study the ideal vehicle partner qualities that women customers want, we hear that they want vehicles with effective technologies, especially intuitive navigation systems," she said.

Fiat Bravo MSN launched

The Fiat Bravo MSN has been launched to coincide with the Bravo Tour Charity Event Which all brings to mind that famous quote by Bill Gates – “If GM had kept up with technology like the computer industry has, we would all be driving $25 cars that got 1000 MPG” Which in turn brought a response from GM, which took exception to Bill’s statement, and issued a press release countering his assertion, which is worth the read in full: If GM had kept up with technology like the Computer Industry has, then: 1. For no reason whatsoever, your car would crash……..Twice a day. 2.

Horticultural Hyundai: hydrogen ix35 Fuel Cell SUV used to grow food

There are cars that are kind to the environment, then there are cars that actively help it, like this Hyundai ix35 Fuel Cell electric vehicle. Powered by hydrogen, the only waste product from the Korean crossover is water, which Hyundai is putting to good use by cultivating food crops. Please click on the image above to read more on the Hyundai ix35 Fuel Cell…