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Jaguar premieres first Super Bowl ad ahead of game

Jaguar must have been ecstatic about its first Super Bowl ad because the British automaker decided to premiere it online before the big NFL showdown on Feb. 2. The ad features renowned British actors Sir Ben Kingsley, Tom Hiddleston and Mark Strong in the leading roles in its Super Bowl ad production.

Audi Sport quattro laserlight concept heading for 2014 CES

Audi Sport quattro laserlight concept heading for 2014 CES The Consumer Electric Show (CES) in Las Vegas is rapidly turning in to a showcase for some of latest electronic gizmos on cars, and the 2014 Show will see a new version of the Audi Sport Quattro Concept complete with Laser Lights. The Sport Quattro comes with a pair of low-profile trapezoidal elements, with the outer one generating the more familiar matrix LEDs for low beam whilst the inner one laser light for high beam, which offers three times the luminosity of LED high beam and can light up the road for 500 metres ahead. Apart from the clever laser headlights, the Sport Quattro Concept seems to be the same as the one Audi revealed at the Frankfurt Motor Show last year, apart from a new paint job in Plasma Red and the laser lights.

Who's Where: BMW announces personnel changes in top design positions

BMW's latest internal reshuffle has seen Domagoj Dukec appointed as head of exterior design, Martina Starke as head of color and material design and Oliver Heilmer as head of interior design. Dukec, a Pforzheim graduate, has previously worked for Volkswagen and Citroën where he played a key role in developing a new Citroën aesthetic with the C4 coupé, C5 Airscape, C5 (Mark II), Hypnos and GQ Concept. Since moving to BMW's exterior design team in 2010 he has been credited with the design of the Concept Active Tourer.