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Apple Carplay integrates iPhone in to cars: Geneva Motor Show

Apple CarPlay arrives to take over your car’s Infotainment Apple’s bid to take a major slice of the Automotive integration with Smartphones market moves on with the arrival of Apple CarPlay at the Geneva Motor Show this week It looks like Apple have stolen a march on Android with deep integration in to the Infotainment systems of a number of car makers – with more to come – as the lines start to be blurred between Smartphones and car systems. CarPlay lets drivers with the right phone – iPhone 5 or better – access messages, play music, use Apple Maps and make calls, all hands-free and using Siri commands. Functionality with the right make of car – starting with Ferrari, Mercedes and Volvo but reaching out in to Jaguar Land Rover, BMW, Hyundai Kia, Honda, PSA, Toyota, Ford and more before long – means you’ll be able to do much of what you can already do on your iPhone but do it through your car’s Infotainment interface with familiar commands and screen layouts.

Peugeot SR1 – the video

The Peugeot SR1 Concept. Video below. A couple of weeks ago we reported on a new concept car from Peugeot, destined to be shown at the Geneva Motor Show in March.

Peugeot puts RCZ designer on Twitter

Like many automakers, Peugeot is now making conspicuous use of social media platforms as a component in its new car launch campaigns and in order to manage customer relations online. For its new RCZ coupe, Peugeot in the UK has been running a social media campaign under the strap line "It chooses you", with associated Twitter and Facebook accounts – which culminated with a member of the public winning an RCZ last week. For auto designers, there was little interest in the campaign up until last week, when Peugeot put RCZ designer Boris Reinmöller behind a computer terminal and opened him up to a public Q+A session through its Twitter account.