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BMW ActiveHybrid 7 at 2009 Frankfurt motor show

By Ben Pulman First Official Pictures 13 August 2009 14:30 This is BMW’s new ActiveHybrid 7, a hybrid limo which will compete with the Mercedes S400 Hybrid and Lexus LS600h as the car of choice for the rich but eco-conscious businessman. Not quite. Both car use the same 4.4-litre twin-turbo V8, but the hybrid X6 is more performance biased.

Mercedes wants to help you fall asleep at the wheel

Mercedes Attention Assist will soon get help from Mercedes Active Comfort Mercedes are working on an Active Comfort System to help fatigued drivers take a power nap with aromas and massage inducing sleep. The Mercedes Attention Assist is designed to warn drivers when their driving is becoming a bit erratic as they get tired and lose concentration, with its little coffee cup symbol now proliferating across instrument panels on Mercedes cars. But what if you’re one of those poor unfortunate souls who can’t just pull over and go to sleep for 20 minutes for a quick power nap to recharge your batteries?

Steve Mattin appointed Design Director at Volvo Cars

 Volvo Car Corporation has appointed British designer Steve Mattin as Vice President and Design Director, who joins the company on 1 May following a long career at DaimlerChrysler, where he is currently Senior Design Manager with several major design projects under his responsibility. Steve Mattin is well respected in the automotive design community, and has a real passion for premium cars, which he has proved during his 17 years at DaimlerChrysler. Steve will report to Volvo Cars President and CEO, Hans-Olov Olsson as well as J Mays, group vice president of Design and Chief Creative Officer of Ford Motor Company.