Study proves men prefer cars to women

MEN FEEL more emotion when looking at beautiful car design than they do when looking at beautiful women, new research has discovered. To coincide with the launch of its new Concept Coupe, Volvo carried out the study to see exactly what makes men and women tick when it comes to aesthetics. Images of the Concept Coupe, which has been designed to create a much more ‘expressive’ link to potential customers’ emotions, were shown to individuals who were wearing brain activity-measuring equipment in sequence with images of old or ‘ugly’ cars, crying and happy babies, plus images of people traditionally considered to be ‘beautiful’.

Ford Focus ST (2012) development pictures

It’s been over six months since Ford unveiled the Focus ST concept at the 2010 Paris motor show, and with the production ST’s launch looming large for early 2012, the Blue Oval has started its PR push. These are the first shots of prototype STs testing at Ford’s Lommel Proving Ground in Belgium. So what do we know about the new Ford Focus ST?

Porsche 911 GT3 R Hybrid at the Nurburgring – Video

The Porsche 911 GT3 R Hybrid Nurburgring video below In February we reported that Porsche has developed the unthinkable – a hybrid 911. But this wasn’t a hybrid 911 with a bank of batteries and a fluffy-bunny conscience, but a rampant track 911 with a great big electro-magnetic flywheel and a KERS-like thump of an extra 160bhp – the Porsche 911 GT3 R Hybrid. The 911 GT3 R uses technology developed by Williams F1 and comprises of a pair of generators in the front wheels that shove energy to a composite flywheel (conveniently located next to the driver – not sure how well that would go down on a road0going version) which is the stored and can be thrown at the back wheels whenever the driver wants, in a way very similar to KERS.