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Huntsman U-Box concept explores use of carbon materials
Wed, 23 Mar 2011If you attended our Car Design Night at this year's Geneva motor show, you may well have seen the U-Box concept vehicle parked outside the entrance. Developed by Huntsman Advanced Materials, this 'last mile' delivery vehicle is a showcase of the company's composite materials expertise. "The D3 Group [based in Paris] designed the car and also came up with the idea of 'last-mile delivery'," explains Harald Wiedemann, Vice President of Huntsman Advanced Materials (EMEAI).
Realization of a Dream - Inside Project M
Fri, 13 Mar 2009The appeal of social media is growing rapidly for the auto industry. Sites such as Twitter, YouTube and Facebook give brands the chance to communicate in a much more direct manner than mainstream advertising allows. In the best cases these new forms of media are helping brands, and the individuals who work for them, to build relationships and open dialogue with existing customers and potential future ones.
Renault spy scandal: Former COO 'had to leave'
Tue, 30 Apr 2013Patrick Pelata fell on his sword to save his boss and friend -- and maybe his company. Pelata, often called one of the industry's best product strategists, was part of a small team of executives Carlos Ghosn brought to Nissan Motor Co. in 1999 after Renault bought a controlling stake in the Japanese company.