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Audi digs at Mercedes with the help of a pair of Spocks (video)

Audi likes nothing more than a bit of ‘celebrity’ kudos, which is why you’ll find endless celebs (and royalty) running round in Audis thanks to ‘enhanced’ lease deals and freebie cars. But it’s not just individual celebs that Audi loves, they also love a blockbuster film or two, which is why you’ll also see Tony Stark running around in a car with four rings in Iron Man 3 and, although there aren’t many Audis in space (or on the Enterprise), you’ll find Audi pitching in for a bit of PR on the back of the new Star Trek film – Star Trek Into Darkness. Audi has enlisted the services of Mr Spock in the guise of the original (Leonard Nimoy) and the new (Zachary Quinto) to highlight the benefits of driving an Audi, and getting a dig in at Mercedes in the process.

Connected Car Expo is coming to Los Angeles Auto Show

A day before the start of the LA Auto Show will be the Connected Car Expo, which will show us the latest in singing, dancing, electronic gadgetry and advances in infotainment. In addition to the two press days, November 19th promises to feature some big companies making some equally big announcements. Audi will unveil its A3 and S3 models with the first 4G LTE system built into a car, complementing its already Wifi-enabled offerings.

Geneva Show 2014: All Change For Renault’s Twingo

FRENCH car maker Renault is set to shake up the city car market with the third generation of its Twingo model. In a bold move, this latest Twingo adopts a rear engine and rear-wheel drive layout. Engineers believe such a plan affords the car more cabin space and, potentially, a more engaging driving experience.