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Camaro sales ahead of Mustang for 2011, so far

In the sales race between pony cars, the Chevrolet Camaro is beginning to leave the Ford Mustang in the dust. The Camaro has steadily outpaced the Ford Mustang for the first four months this year--the Camaro beat the Mustang by 2,672 sales in April alone. For the year to date, Chevrolet has sold 30,824 Camaros, compared with Ford's 23,599 Mustangs.

BMW i8: Mission Impossible

BMW i8 in Mission Impossible 4 Marketing new cars doesn’t have to mean an ‘in your face advertising’,  berating you with benefits and a call to action. It can be more subtle; simply raising awareness or putting the cars in a high-profile role in a popular film or TV show. Just like Aston Martin with James Bond (and Jaguar Land Rover in the new Bond, too) and Volvo with the Twilight franchise, BMW has placed its product in the new Tom Cruise outing – Mission Impossible 4 | Ghost Protocol.

Whos Where: David Wilkie joins Mindset

Design Director, David Wilkie, announced last week that he is leaving Bertone to take up a full time position at Mindset AG. Mindset is a new company run by Murat Günak, previously head of Design at Volkswagen, that is developing the electric ‘Commuter' car previewed by Car Design News in February this year. Car Design News spoke with Wilkie about the move, who explained that he'd been working for Mindset part time, leading the design of the Commuter interior for several months now, but "I decided that for the good of Bertone, and for Mindset, that I needed to commit full time to one position; and the appeal of having my hands-on as a designer was very strong; and it's a project I really want to see through properly!" Wilkie is still committed to carrying through several projects at Bertone over the next few weeks as he makes the transition to working with Günak with whom he studied at the Royal College of Art.