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CDN-GM Interactive Design Contest 2013 – Cadillac Brief [w/Video]
Thu, 22 Aug 2013Tomorrow is the day you've all been waiting for – the launch of the CDN-GM Interactive Design Contest – and so we bring you details of the penultimate brief for Cadillac. Brief Three: Cadillac ‘Looking 12 years into the future – while considering global luxury customers, competitors and trends – how would you evolve the Cadillac Art and Science exterior design language based upon your interpretation of the brand along with incorporating unique American equities and luxury values?' You should consider delivering a visually premium aesthetic through restraint and timelessness, but in a way that is dramatically Cadillac and most importantly celebrates the beauty of the car. The final proposal is worth 30 percent of the overall mark and includes a brief summary of the target customer, key competitors and luxury trends, and an image board on at least two of the following: Visual Craftsmanship; Modern Automotive Beauty; Visual Restraint and American Luxury.
Contest: Volkswagen Slipstream wins 2007 LA Design Challenge
Fri, 07 Dec 2007Volkswagen's Slipstream concept has won the fourth annual Design Challenge competition, part of the Design Los Angeles automobile designer's conference. The award was presented during the second press day of the 2007 Los Angeles Auto Show. The theme of this year's competition, RoboCar of 2057, asked eight automotive design studios in California to form their vision of the future by depicting a vehicle that incorporates artificial intelligence engineered to make life easier and more attractive to consumers 50 years from now. Designers entered two-dimensional renderings and concept descriptions predicting how the rapidly advancing field of artificial intelligence will integrate into the automobile to make life safer, more practical and attractive, and the entries were judged by multi-discipline design professionals who selected the winner based on its originality of creative concept, integration of robotics and level of adaptation to a variety of environmental conditions and consumer needs.
Volkswagen prices limited-edition Beetle GSR
Wed, 17 Jul 2013Volkswagen is bringing back the yellow-and-black Beetle GSR for 2014, more than 40 years after the “Yellow Black Racer” (Gelb Schwarzer Renner) debuted for the first time. That car had around 50 hp; the new one will eclipse that by just a little bit. On sale today, the Beetle GSR will use VW's turbocharged 2.0-liter TSI engine making 210 hp and 207 lb-ft of torque.