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The next F1: McLaren plans replacement for supercar

Formula One powerhouse McLaren secretly has begun work on a replacement for its legendary F1 supercar, while it also gears up to become a mainstream sports-car maker. McLaren's Technology Center in Woking, England, has built some 2,000 McLaren SLR supercars a year for Mercedes-Benz, but McLaren boss Ron Dennis reportedly has his sights set on producing 1,000 of its upcoming Ferrari F430-fighting P11s a year starting in 2011. The number, Dennis said, will rise to 4,000 cars by mid-decade as future models such as the Porsche 911-challenging P8 come on line.

Update: Google self-driving car is really just a transportation pod

Google will launch its own fleet of autonomous vehicle prototypes – with no steering wheels and no gas or brake pedals – as the technology giant begins a new phase of its self-driving car project. Google designed the car and plans to have about 100 test vehicles that are fully autonomous with extra safety features, company co-founder Sergey Brin said during a conference Tuesday hosted by technology blog Re/code in Rancho Palos Verdes, Calif. > See how Google's autonomous car navigates city streets here The New York Times reported Tuesday night that a Detroit-area manufacturer is building the cars for Google, which declined to name the manufacturer, according to the Times' story.

MINI’s Olympic Marketing Masterstroke

BMW has spent £40 million sponsoring the 2012 London Olympics, but it’s a small fleet of remote controlled MINI’s that provide the value. BMW has done all it can to promote its sponsorship of the 2012 London Olympics, and with a spend said to be in the region of £40 million, who can blame them? But it’s not just local shopkeepers and enthusiastic small businesses that are hamstrung by Olympic rules on advertising, the Olympic sponsors are too.