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Natural Balance Pet Foods, Ford to break parade-float record

While most of us are home on Jan. 2, working off a two-day sports hangover, the 123rd Tournament of Roses Parade will take place in Pasadena, Calif., with the world's heaviest and longest parade float--powered by a 6.8-liter Ford V10. The Natural Balance Pet Foods float will measure 116 feet at its longest point and weigh in at 100,000 pounds, all of which is certified by the book of Guinness World Records.

Excessive accessories are on display at the Tokyo Auto Salon

The Japanese tuning industry may finally be emerging from the economic slump if this year's Tokyo Auto Salon is an accurate barometer. The three-day spectacular--Japan's equivalent of SEMA--attracted nearly a quarter-million visitors, all eager to get a glimpse of the latest cars and the newest excessive accessories for 2011. Here's a recap: The Honda CR-Z was, without a doubt, the car of the show, and some versions were tuned to deliver up to 300 hp, thanks to turbocharging or supercharging kits.

Campaign To Encourage Switch To Low Emissions Motoring Launched

IN A bid to boost consumer awareness of the increasing numbers of low emissions vehicles entering the market, Deputy Prime Minister Nick Clegg MP has helped to launch a new promotional campaign. Backed by some of the automotive world's biggest players - BMW, Nissan, Renault, Toyota and Vauxhall – the 12-month long ‘Go Ultra Low' campaign will prompt car buyers to consider the benefits of pure electric, plug-in hybrid and extended-range vehicles with information about their low running costs, ease of charging and impressive range. Consumers will be directed to new website, (www.GoUltraLow.com) offering information about owning and running such vehicles, the makes and models available and the locations of the thousands of publicly available electricity charging points.