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Campaign To Encourage Switch To Low Emissions Motoring Launched

IN A bid to boost consumer awareness of the increasing numbers of low emissions vehicles entering the market, Deputy Prime Minister Nick Clegg MP has helped to launch a new promotional campaign. Backed by some of the automotive world's biggest players - BMW, Nissan, Renault, Toyota and Vauxhall – the 12-month long ‘Go Ultra Low' campaign will prompt car buyers to consider the benefits of pure electric, plug-in hybrid and extended-range vehicles with information about their low running costs, ease of charging and impressive range. Consumers will be directed to new website, (www.GoUltraLow.com) offering information about owning and running such vehicles, the makes and models available and the locations of the thousands of publicly available electricity charging points.

CES: Mercedes-Benz boss talks technology

Mercedes-Benz boss Dieter Zetsche characteristically seemed to enjoy his status as a car guy amid the computer nerds at the 2012 Consumer Electronics Show. “I just came from Detroit yesterday, where some people consider consumer electronics to be a mere accessory to the car, and now I am here at CES where some people think the car is a mere accessory to the consumer electronics,” he said in a keynote speech on Tuesday at the event. Zetsche introduced mbrace2, the second generation of the Mercedes-Benz mbrace (pronounced “embrace”) system.

Automakers scrap diesel plans

Mainstream carmakers have put the brakes on nine diesel-powered vehicles that had been scheduled for 2010. Honda, Chrysler, Ford, General Motors, Nissan and Toyota have halted diesel programs because of spiraling costs and other problems. Financial problems halted the programs at some companies.