Four Seasons 74798 Hvac Heater Control Valve on 2040-parts.com

GM cuts Facebook ad spending, but Ford steps on the gas

On the eve of Facebook's wildly anticipated initial public stock offering, General Motors said May 15 that it will stop buying advertisements on Facebook--about $10 million a year--but "remains committed" to the social network as part of "an aggressive content strategy with all our products and brands." In other words, GM will not pay Facebook for ads but will continue to maintain content, for which Facebook doesn't collect revenue. News of the decision was reported in The Wall Street Journal. But GM's position is far from universal.

Lee Noble returns with Fenix Automotive

Lee Noble is returning to car making, with a new car due in 2010. Noble M12 pictured We’ll resist telling you that Lee Noble is returning ‘Fenix’ like to the realm of specialist car makers. But he is, with a new company – Fenix Automotive Ltd.

Video: The making of Forza Motorsport 4

Turn 10, the studio behind the design of Forza Motorsport 4 video game, has produced a video to revealed the lengthy process behind the creation of each car in their virtual pit garage. The video describes each, painstaking step from sourcing of the cars that will feature in the game to the development of the sound of each car. Some cars are scanned using equipment which gives accurate readings to 1/12,000 inch (around 0.002mm) is used to capture data that's imported into software used by anyone familiar with a design studio.