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Van Damme Does The Business For Volvo

WHO said selling trucks had to be dull? Volvo has already used a hamster to sell its big rigs – it helped steer a truck if you don’t mind – and now the Swedish firm has employed the services of Jean-Claude Van Damme. Called ‘The Epic Split’, the action movie star is seen doing the splits while balancing precariously between two moving Volvo trucks.

London Motor Show sneak preview

British International Motor Show 2008 map By Tim Pollard Motor Shows 02 April 2008 09:45 The organisers of the British Motor Show are drumming up interest early for July's event and have issued a map revealing the layout of the show. Gone are the days of reliance upon new metal to draw in the crowds - the London event looks set to challenge theme parks as much as dealerships.The British International Motor Show will be held at the Excel arena in London's Docklands from 23 July to 3 August 2008 and is set to attract key launches including the new Vauxhall Insignia, Lotus Eagle and, possibly, the Seat Ibiza three-door.But there will be a barrage of non-metal attractions, including:• Drift school where punters can learn how to oversteer• Heritage enclosure with classic cars• Watersports events with formation water-skiing• Off-roading area sponsored by Land Rover• Children's area including an under-age driving school sponsored by PeugeotA full interactive version of the map is available at www.britishmotorshow.co.ukAdult tickets for the show start at £10, children’s tickets from £6.CAR Online will report live from this summer's bi-annual British show. Come back for all the latest news and announcements as they happen  

Hyundai names former GM exec Shannon as U.S. marketing boss

Hyundai has tapped a General Motors veteran as its new U.S. marketing chief, filling a spot that has sat empty for more than seven months. Steve Shannon was named vice president of marketing for Hyundai Motor America on Wednesday and will officially take his position on April 18, Hyundai spokesman Chris Hosford said.