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Lexus launches 'Design Matters' campaign

Lexus has hosted an event called ‘Design Matters' in New York City, as part of a new strategy to showcase the brand's commitment to design. Toyota's global president Akio Toyoda attended the event along with Mark Templin, executive vice president of Lexus International, who said, "Lexus is expanding as a global company and we need to speak to a broad global audience. There's no better way to do that than through design." Templin used the event to announce its other design-related campaigns.

College Exhibition: Scuola Politecnica di Design Milan 2006

Students from the Car Design Masters course at Scuola Politecnica di Design Milan presented concepts for an Audi Avant for 2015 at the school's studios in late June. The presentation of the Audi-sponsored project was made to Walter de'Silva, Design Director Audi Brand Group, who was actively involved in the project along with Audi designers Gary Telaak for the exterior design and Ingo Von Bargen for the interior. In October the students were assigned the task by Walter de'Silva of giving shape to the evolution of the Audi Avant concept.

Chrysler is set to invest $500 million in Toledo Jeep assembly plant

Chrysler Group plans to invest $500 million in its Toledo North Assembly Plant and hire a second shift of workers over the next year to build a new Fiat-based SUV for Jeep, as well as other vehicles. "This plant has been chosen to build the future Jeep SUV to replace the current Jeep Liberty that will be exported to markets all over the world," CEO Sergio Marchionne said at the plant Wednesday. "Jeep is at the heart of our plans to internationalize Chrysler, a process which is being accelerated by Chrysler's access to Fiat's distribution capabilities in Europe and Latin America." Toledo North is Chrysler's only assembly plant with only one shift of workers.