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Porsche uses phone-formatted bar codes to connect with customers

Porsche is harnessing the power of smartphones, using Microsoft Tag bar codes to provide dealership customers with unique information about the cars they're looking at. Buyers can scan the square stickers with a properly equipped phone, and the application will take them to dedicated microsites where they can see stats, videos and pictures of the car, along with audio clips of a flat-six engine revving up. Through the microsite, buyers can provide contact info for a follow-up call from Porsche salespeople.

Audi A1 – the design tease

Audi are teasing the design of the new A1 in this latest video (below) If you’ve been living in a cave for the last few months you may have missed the news that Audi is about to launch what it hopes will be a MINI-bashing offering – the Audi A1. The A1 is actually destined for a public launch at the Geneva Motor Show in March – and Audi has threatened full disclosure for next month – but in the meantime it’s on a ‘Teaser’ blitz. We haven’t reported on every tease (we didn’t bother with the ‘Look – the new A1 has headlights’ one last week), but we have covered some, like the graffiti advert.

Press leaving Chrysler, report says

Chrysler Group Deputy CEO Jim Press is planning to leave the company before the end of the year, according to a report Friday by The Wall Street Journal, citing unnamed sources. Press, 62, is expected to leave before December, one of the newspaper's sources said. Chrysler spokesman Gualberto Ranieri declined to comment on the paper's report.