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Lotus 2-Eleven (2007): first official pictures

By Tim Pollard First Official Pictures 01 March 2007 03:40 Lotus 2-Eleven? What's all that about? Colin Chapman always wanted performance through light weight, so he'd be justifiably proud of the new 2-Eleven track-day special, unveiled today and on sale in April.

BMW unveils Super Bowl spots, digital shorts

According to said Dan Creed, Vice President of Marketing, BMW of North America, "The BMW 3 Series is the global benchmark for a sports sedan. With these shorts, we turn a spotlight on the innovations that make the 3 Series the standard to which others aspire." Funny, we always thought the 3's sterling reputation lay squarely on its continually-stellar dynamics and excellent powertrains. Despite the fact that the tagline, “We only make one thing, the Ultimate Driving Machine” is repeated at the end of each of these six digital shorts, only one of them actually shows the car in motion--the one to be broadcast in the Los Angeles area during the Super Bowl.

Infiniti offers European buyers tours of the Red Bull Racing factory

In honor of Sebastian Vettel winning the Formula One world championship for the second year in a row, Infiniti is offering fans in Europe a chance to tour the Red Bull Racing factory in Milton Keynes in the United Kingdom. All you have to do is buy an Infiniti FX and be one of 10 lucky winners. The World Champion Experience will be offered to customers who order any FX, not just the flame-throwing FX50S Sebastian Vettel edition.