Furuno Navpilot 300 Autopilot System W/heading Sensor Bluetooth Remote Control on 2040-parts.com

New Mini Hardtop 4-door: First look

Meet the Mini Cooper Hardtop 4-door. The company has followed the surprise unveiling of its one-off Superleggera Vision roadster concept at the recent Villa d'Este Concourse d'Eleganza in Italy with this, a five-door production hatchback that is planned to join its North American lineup later this year. The new Mini model shares its front-wheel-drive mechanical package with the latest three-door Mini Cooper hatchback launched earlier this year but aims to provide more everyday practicality than its popular sibling through a combination of extended external dimensions and a pair of stubby rear doors.

Hyundai Suicide ‘Advert’ causes a rumpus

It’s not easy advertising your wares and finding the right balance between mainstream and innovative to capture attention, as Hyundai has found out to their cost with an ‘advert’ for the hydrogen powered ix35 FCEV which, rather distastefully, depicts a man trying to commit suicide by running a hose from the tailpipe to the cabin before realising he can’t achieve his aim as the FCEV’s only emissions are water. It’s a proper cock-up from Hyundai – usually so sure-footed with their PR – but, despite Hyundai US putting the blame at the door of Hyundai UK, there’s more to this suicide ‘advert’ than meets the eye. It seems the suicide video was put together by Innocean – a European Ad Agency owned by Hyundai’s Chairman Chung Mong-koo and his daughter, and responsible for much of Hyundai’s marketing output – and was a clumsy attempt to gauge reaction to the somewhat macabre take on the benefits of an FCEV.

Listen: Upcoming Ford Focus ST to employ sound symposer

While BMW employs a digitally sanitized/perfected sound file to give M5 owners the proper sense of aggro urgency when motoring at pace, Porsche went a little more organic with its employment of a sound symposer to feed the 911's flat-six growl into the cabin of the extra-refined 991. Essentially, the sound symposer is an electrically controlled diaphragm in a tuned sound tube that brings the proper engine noises into the passenger compartment. It can be opened and closed by the car's onboard electronics to offer snarl when you want it and serenity when you don't.