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Audi A1: the marketing blitz falls flat – & rolls over

The Audi A1 flips over The Audi A1 should be a breeze for Audi. They’re perceived as makers of premium cars and the A1 looks to offer everything buyers expect in an Audi, but in a smaller package. And things got off to a decent start.

AT&T launches campaign against texting and driving

AT&T has launched an 11-minute video designed to augment its anti-texting-and-driving campaign launched in March. The video is intended to reach consumers before New Year's Eve. Called "The Last Text," the video tells stories about people whose lives were adversely affected by texting while driving, including the parents of Mariah West, who died after texting "Where u at?" to a friend.

Singapore billionaire Peter Lim invests in McLaren Automotive

Singapore billionaire Peter Lim has invested in McLaren Automotive and has taken a spot on the board of directors along with Ron Dennis, Mansour Ojjeh and the Bahrain Mumtalakat Holding Co., McLaren said on Friday. The company declined to reveal the amount of the investment, but privately held McLaren said it is a “significant amount.” More details of the deal will be announced closer to the Singapore Grand Prix. Lim is ranked as the eighth-richest businessperson in Singapore, according to Forbes, and he owns a chain of Manchester United-themed restaurants and bars in Asia.