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Lincoln's big ad is a FAIL, LOL, OMG

The automotive punditsphere mocked Lincoln's "Steer The Script" campaign when it was announced, in typical teaser form, a few months ago. Well, here it is -- what's essentially the culmination of Lincoln's hopes and dreams; its big comeback splash to the largest American audience of the year, distilled into a breathtaking work of staggering incompetence. Sometimes, the pundits are right.

Gordon Murray Teewave AR.1

Gordon Murray Designs has announced the latest addition to its range of electric vehicles in the form of a two-seat sports car. Following on from the diminutive T.25 city car, the Teewave AR.1 is an all-electric roadster that features a carbon monocoque chassis, designed in such a way that it can be applied to a variety of vehicle types. The AR.1 sports car was designed in close collaboration with Toray Industries, a Japanese carbon fiber specialist.

Kia investigates steering issue on the Soul

Kia Motors America and its suppliers are reviewing their manufacturing processes to track down what caused one driver to lose all steering ability in a two-month-old 2010 Kia Soul. The National Highway Traffic Safety Administration said Monday it had opened a preliminary investigation into the issue after it received one complaint from an owner of an almost-new Kia Soul who said the steering shaft decoupled from the steering wheel and then fell onto the driver's side floor in a way that interfered with the brake pedal. The investigation could affect more than 51,000 Kia Soul vehicles, NHTSA said.