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The Super Bowl's most refreshingly honest car ad

In 2000's High Fidelity, hapless record-store owner Rob Gordon -- played memorably by John Cusack -- opines, “What really matters is what you like, not what you are like." In the year 2000, I was 24 years old and was working on a punk rock magazine, an environment not dissimilar from Gordon's Championship Vinyl. The line made a lot of sense to me; it was a quiet, back-of-the-head maxim that informed much of what my friends and I did and how we saw people. It's a shallow way of looking at things, but for those of us who came of age amid the us-vs.-them liberal identity politics of the '90s, awash as we were in Public Enemy's political consciousness, the post-AIDS gay-rights push and the loud-fast feminism of the riot grrrl movement, there was a good chance that if somebody liked the things you liked, they thought like you and they were good.

BMW and Local Motors join forces for latest contest

BMW and Local Motors have come together to launch the Urban Driving Experience Challenge, which launches on 25 September. The contest challenges designers to create the premium vehicle features and functions that will shape the urban driving experience in 2025 and beyond. The Mega Cities of the future will offer a number a new challenges for the automotive industry, such as increasing urbanization, rapid population growth, changing infrastructures and environmental pollution.

Volvo’s new VEA family of four-cylinder engines starts production

As a result, Volvo has been planning a new range of four-cylinder engines to power their range in the future – the new Volvo Engine Architecture (VEA) – and has spent the last couple of years readying their design – and their facility in Skövde – to start production. And now it’s underway. Together with Volvo’s Scalable Product Architecture (SPA) the new VEA engines will be a core part of every new Volvo before too long, and will replace the five and six cylinder engines Volvo currently uses and will provide more power than current six-cylinder engines with economy and emissions better than current four-cylinder engines.