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Ralliart unit folds, but Mitsubishi keeps name

Mitsubishi will continue using the “Ralliart” brand name despite the demise of the Japanese racing parts company this week. Ralliart Inc., a wholly owned Japanese subsidiary of Mitsubishi Motors Corp., informed global distributors on Wednesday that it would cease business operations March 31. In the United States and Europe, Mitsubishi markets a Ralliart sports version of its Lancer, which has become a sporty halo car for the brand.

Hot turbo engines for BMW's 3-Series

By Angus Fitton Motor Industry 11 August 2006 10:36 Three new six-cylinder engines are joining the BMW 3-Series range. Top of the pile – until the V8 M3 arrives – is the 335d, which runs the twin-turbo 3.0-litre diesel engine offered in the 5-series. An explosive 428lb ft of torque (that's more than the V10 M5) and 286bhp means it can surge to 62mph in only 6.2sec.

Frank Stephenson on the importance of color in design

During the announcement of the McLaren Automotive's partnership with paints and coatings company, AkzoNobel, Car Design News took the opportunity to discuss the importance of color in design with design director Frank Stephenson. According to Stephenson color's ability to invoke emotions and communicate with viewers, he described just how big a part it has to play in the design process and how it inspires designers when developing products. "The first thing color does is influence the brand – it gives the customer an identifiable element to what we're talking about.