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Lamborghini Aventador LP700-4: The Commercial

Lamborghini Aventador LP700-4 takes on the landscape There was a time in the dim and distant past (well, the 1980s) when advertising cars was easy – you just made them look as dramatic as possible and hoped viewers would think that buying the car being advertised would imbue them with endless cool. But then the world was made to feel guilt by a new religion which was even better than the Catholic Church at making its followers feel bad for anything in life that feels good – the ‘Global Warming’ believers. These descendants of the ‘Hole in the Ozone Layer’ brigade and the ‘New Ice Age’ predictors’ have managed to frighten a big chunk of the West’s population in to believing they are somehow to blame for our climate change, and in doing so have terrified car makers in to making anything other than fluffy-bunny adverts.

Pininfarina’s new Alfa concept at Geneva motor show 2010

Pininfarina will show this new Alfa Romeo-based concept car at the 2010 Geneva motor show. The two-seater is a celebration of the relationship between two of the most stylish names in motoring, in a year that will have Pininfarina blowing out 80 candles and Alfa Romeo 100. When you consider the original 8C, the 1966 Spider Duetto, the 1987 164 and the 2003 Alfa Romeo GTV, it is definitely a relationship worth celebrating.

Renault Megane stars at the 2013 Frankfurt Motor Show

In the great scheme of things, a facelift for the Renault Megane is hardly the most exciting news to come out of the Frankfurt Motor Show, but then this is 'Germany's show' and the Megane is a decidedly French car. But with the arrival of the new Clio and the Captur, the Megane was looking a little out of place in the Renault stable. So the facelift simply brings the Megane into line.