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Lincoln's big ad is a FAIL, LOL, OMG

The automotive punditsphere mocked Lincoln's "Steer The Script" campaign when it was announced, in typical teaser form, a few months ago. Well, here it is -- what's essentially the culmination of Lincoln's hopes and dreams; its big comeback splash to the largest American audience of the year, distilled into a breathtaking work of staggering incompetence. Sometimes, the pundits are right.

Mitsubishi GC-PHEV concept stars at the Tokyo Motor Show 2013

Mitsubishi has no less than three future-reaching concept cars on display at Tokyo 2013, and this is the biggest of all of them. It’s called the Concept GC-PHEV, and amongst many other things gives us a sneak peak at current thinking for the next-generation Mitsubishi Shogun. However, it also features a 3.0-litre supercharged V6 and a plug-in electric hybrid system, and a cabin with more touchscreens than your local electronics emporium.

Audi A7 Sportback – the video

The Audi A7 Sportback - Walkthrough video below Somehow the Audi A7 just didn’t look as dynamic as expected. I know, production cars are usually a letdown compared to the concept, but the A7 didn’t actually have any of those massively mad bits concept cars boast – 24″ wheels, sliding doors, glass everything – it just looked good. Somehow it seems much more lumpy now we get to see the production model.