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Toyota Makes Engineering Child’s Play

JAPANESE car maker Toyota is putting the fun into engineering, with its unusual Cammatte. Its role is to help inspire the drivers of the future and show them how car design and engineering can be rewarding and fun. Making a return to the International Tokyo Toy Show for the third year running, a new Sport version of the Cammatte is on display in the Toyota Design Lab.

Jaguar 'villainy' ad banned

A SECOND JAGUAR ad has been banned in as many months for promoting speed and unsafe driving. The video on Jaguar Land Rover's YouTube channel was titled The Art Of Villainy and featured actor Tom Hiddleston playing a suave villain while driving a Jaguar F-Type in an underground car park and on a public road. The Advertising Standards Authority (ASA) received a complaint that the ad was socially irresponsible because it featured and encouraged unsafe driving.

Dealer unleashes limited-edition Viper roadster

Before production of the Viper ended earlier this month, Dodge made sure to send out the current generation of the V10 supercar with numerous limited-editions. Versions such as the 1:33, the Voodoo Viper, the ACR-X and dealer-exclusive models all trickled out of Chrysler's Conner Avenue assembly plant in Detroit. Arguably, the track-only ACR-X is the most extreme iteration, but hidden within the group of dealer-exclusive models is another noteworthy special model: the SRT10 Convertible ACR built specifically for Woodhouse Dodge in Blair, Neb.