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Akio Toyoda waves family flag, heir makes crisis personal challenge

The reclusive Akio Toyoda is taking the rare step of waving the family flag, as the scion to Toyota Motor Corp.’s founding dynasty tries to steer the world’s largest car company out of a spiraling safety crisis. In testimony prepared for the House Oversight and Government Reform Committee, President Toyoda pursues a rare personal tack on the emergency, saying “my name is on every car.” “As you well know, I am the grandson of the founder, and all the Toyota vehicles bear my name,” Toyoda says in prepared comments circulated ahead of Wednesday’s committee hearing in Washington. “For me, when the cars are damaged, it is as though I am as well.” The intimate reflection is a departure for Toyoda, who has spent most of his career sidestepping public discussion of his lineage.

Smart For-US

Smart has announced the For-US concept, which will debut at the 2012 NAIAS. The For-US is a two seat 'urban pick-up' that adopts a 'tongue-in-cheek' demeanor and is aimed at youth and the young-at-heart. The pint-sized pick-up is a zero-emission vehicle with a 55kW magneto-electric motor at its core.

British Honda engineers get green light from Japan

Honda UK’s small UK vehicle engineering centre is all set to grow in size and importance following approval from Japanese bosses. The British car development base supports Honda’s main European development centre in Frankfurt but has been taking on increasing responsibility in recent years. Honda Civic Tourer prototype review (2013 onwards) Honda Civic review (2012 onwards) Success here, said a Honda spokesman, has meant Japanese management feels it can hand over more responsibility to the small Swindon centre.