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Toyota and Mercedes-Benz are top global car brands

Toyota & Mercedes-Benz are the Top Global Automotive Brands 2011 Interbrand, a branding consultancy, delivers a report on the world’s brands every year, and in 2011, despite recall woes and the devastation of the Japanese Tsunami, Toyota leads the automotive brands, with luxury car maker Mercedes-Benz just behind. Interbrand uses three measures to gauge how effective a brand is – performance of branded product, the brands ability to secure earnings and the role of the brand in purchasing decisions – to come up with a chart of the top 100 world brands. At the top of the tree are companies like Coca Cola, IBM, Microsoft and Google, but car brands do well with Toyota, Mercedes-Benz, BMW, Honda, VW, and Ford all making it in to the top 50.

Here's a SpongeBob-themed Toyota Highlander turned into an aquarium

Are ya, ready, midsize crossover shoppers? Aye aye, Akio! I caaaaaan't hear you!

Peugeot 308 wins European Car of the Year 2014

By Ollie Kew Motor Industry 03 March 2014 14:30 The Peugeot 308 has won the 2014 European Car of the Year award. The new family hatchback fought off competition from the likes of the tech tour de force Mercedes S-class and slick-driving new Mazda 3 to take the gong. The 308 also bested BMW’s i3 EV, which won the UK Car of the Year award, and the acclaimed Tesla Model S electric saloon.